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Posts tagged: cars

Nostalgia, country-of-origin preferences drive social media perception of car brands in SEE

October 2, 2017
by DeyanMatov AnalysisFeatures

By Petar Galev, Viktor Laskov, Boyan Ivanovich, Maria Simeonova, Media analysts, Perceptica The automotive market in Southeast Europe (SEE) offered some interesting dynamics in 2016, as locally produced models vied for the consumers’ attention with some ...

Bundling all car maker-specific activities boosts Automobile Dacia’s results

October 2, 2017
by DeyanMatov AutomotiveInterviews

by Nicoleta Banila Romanian car maker Dacia, a unit of France's Groupe Renault since 1999, posted a turnover of 4.6 billion euro in 2016. In 2016 Dacia brand sales rose by 10.8% to a record-high 415,010 registrations. Yves Caracatzanis, Managing Direct ...

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